Here's an Idea. Good things should happen to Good People

Frequently mentioned on talk shows and special reports in Pakistan (not to mention colleges and universities around the country) is the lack of availability of healthcare for the poor. And I mean Good Healthcare – the sort that actually works and you know, cures you. I guess it’s our reputation that holds the masses back from getting health insurance approved since they scam others at every chance they get. I’m not pulling facts out of thin air, I know this is true. I once worked in the HR Department of a MNC pharmaceutical where we’d get frequent calls on alleged illnesses that suddenly manifested themselves. The hospitals in question were only accepting payments in cash. Or so they said. Not to appear like I’m generalizing but this really does happen way too often especially in Car Insurance – and my source is an executive in EFU, who shall go unnamed.The solution would be to have the government handle this since the PPP believe they’re goddesses of infinite power and wisdom. Realistically, this can’t happen.
Facing that predicament, lots of people (on talk shows) are talking (which is all they ever do) about how to reduce our health care costs. I read an article 2 weeks ago on the Wall Street Journal, written by the CEO of Safeway, Mr. Burd. Using an innovative new system that correlates employee behavior with insurance premiums, they have kept their costs FLAT over the last four years, despite the national average for companies increasing by 38 percent. It’s something I plan on introducing at Élan Guides, where I work.
How does it work? Simple, use your brain. Exercise, eat small portions and be healthy. Pay less. Like car insurance, the amount you pay goes up if you do bad things. Get a speeding ticket; your car insurance goes up. Start smoking or snacking too often, your Safeway health insurance costs go up. They realized that nearly all their health care costs were from cardiovascular disease, cancer, diabetes & obesity and that these diseases can be easily mitigated or even prevented by simple changes in lifestyle. The healthier you are, the less you pay, and your health is the sole determinant in your premium costs. This is in stark contrast to how most health insurance works, where everyone pays the same amount, and if you are a fat smoker with bad cholesterol and go to the hospital 20 times a year, the healthy non-smoker who gets into a freak accident and has to go to the hospital for the first time in 10 years has to subsidize the costs of all your visits. As an Altruist, I say, that’s not fair. (Obese people annoy me)
This is also a perfect free-market approach to getting Pakistani’s healthier. Like the police. My GOD, they are the real fatties. I always wonder how they’d chase someone. They don’t, which explain everything.Fitting into an old pair of jeans might be motivation for some, but getting more money in your wallet while torching fat (preferably through HIT) would probably motivate ALOT more people.

Source: http://online.wsj.com/article/SB124476804026308603.html